Remember the situation from childhood when you were bought a radio controlled toy. From this very moment you considered this toy as your property and, putting it mildly, you were not happy if anyone told you how you should play with it. Nevertheless, if something went wrong, if, for example, the mechanism broke down you were the first to ask adults to repair it, to make anything they could to get your precious one back to you. Unfortunately you couldn’t fix the toy despite the fact that you really wanted it, sometimes you could make things even worse and break it down irreversibly.
The same situation repeats in a grownup life but instead of the toy there is some software developed by some company, and you have a choice on whether to buy it with open source code and install it on your own server or to have it deployed and hosted by the developing company. Like in the story above, when you use your own server nobody would guarantee information security and stable performance with no risk of overloading. Thus there would be no one to blame in case of trouble. Learning from our childhood experiences and letting software deployment on developers’ server, we obtain an opportunity to enjoy the project without any worries about technical side, setting it up like we want and concentrating on the business side. It’s like having your parents wounding up your toy from time to time for you to play without any delays. Or, if you are too old for toys, think of what you would prefer – having a trusted car service to bring your engine back to life, or repair it yourself? Having your operating system supported by Windows or Mac technical staff or struggle on your own? This working scheme has been everywhere from your childhood and through the adulthood and has proved its validity and correctness.
Unfortunately not all people understand metaphors or learn from their experience. In case of server deployment choice, a future software operator is often afraid that his power will be limited in case the developer owns the server, he is afraid of not having total control over the software. Having in mind these concerns, the business owner declines the option and misses the opportunity to develop his business in a fast and smooth way.
In order to prevent future software owners from making a mistake they would regret, let’s unveil the process of software deployment on the developer’s server. We will try to break some popular myths that scare future software owners and make them run away from the software development companies selling their product on closed source code conditions and requiring software deployment on their server.
Myth 1. I can take care of all aspects of website operation simultaneously – hosting, maintenance and marketing.
If you run after two hares, you will catch neither – our grandparents told us and were totally right. Never try to do everything alone. If you are good at marketing, just do the marketing and let others do what they can do better. Can you answer the following questions without any hesitation:
Would you be able to keep 24/7 support of your server providing stability and security of the software?
Do you have qualified professionals who have enough skills and experience to solve any problem that appears on the server side during day or night?
Can you provide server capacity increase in case you have much more traffic than you expected?
No one business owner can give positive answers to all of these questions. Thus, the workflow goes under a very high risk. On the one hand, the software provider can no longer guarantee stable performance of the product since it’s no longer under the provider’s control. On the other hand, the business owner’s work process might get stuck resulting in lower productivity or loss of clients who won’t stay on the website if they see that something is not working properly. So why should there be so many risks for all shareholders? Just choose a responsible software developer who can provide both – a dedicated server for your project and qualified technical support. This is a wise solution allowing to get back to the project itself, stop worrying about technical things, enjoy smooth workflow and do the marketing. The technical part of work is covered by the company that can do it better and that can guarantee quality.
Myth 2. I can find a less expensive server provider.
There are three types of servers for the software: dedicated servers, shared hosting services and virtual private servers (VPS). Each of them belongs to a separate price segment and provides a special set of power capacity. Providers who take care of their clients use only dedicated servers because they guarantee high performance, faster loading, as well as increased security and stability. Dedicated servers cost more than the other ones, but they offer the highest security level, the shortest loading time and the most stable performance. Paying less, you are most likely to choose lower performance, higher risk of unexpected DDoS attacks and unclear consequences, as well as competition for server resources and possible disclosure of confidential user information. There is a fact that every year more than 25% of all DDoS-attacks are registered on eCommerce sites, and what is more, half of them are prepared by the competitors – a nice way to get rid of the competition. In case of the dedicated server, DDoS attack protection and recovery are covered by your provider and you pay for the software to work impeccably.
Myth 3. I can manage the software myself; I don’t need any technical support.
If you are a beginner, you‘ll have a hard time navigating through the steps of setting up each page. If you already have some experience, there is still a high risk of mistake which leads to countless hours of problem fixing. In both ways, your business won’t be efficient and successful. Leave alone possible change requirements and introduction of new features which need programming skills. Having an external team of programmers taking care of the software set you free from these sufferings and spare your time for other serious things like marketing and promotion. Let technical specialists do their job.
Myth 4. Open source code will give me more control over the software.
Deciphering of the source code is a common practice but it won’t help to fasten business process. Even worse, the code can be damaged in case of an unplanned intrusion. Every time you want to install updates from the software provider, you’ll face the fact that you should give the code back to the developer to put an update. While updates are being installed, your website will most probably be unavailable. Just count how many customers you will lose and think whether you need this.
Myth 5. I don’t need software updates.
Information technologies are developing at rapid speed and it’s a natural process to update the software from time to time. All professional developers practice it striving to improve the product they develop. If you want to be on the edge of technology, you need to install updates constantly and only the owners of the software can guarantee quality and appropriate updates. Even if you buy a full license in order to manage the code as much as you want and you have enough programming skills to do that (otherwise you’ll need to pay to a full time programmer), it will rob your time, the time you could devote to more important things. Take a note that a majority of provider companies offer free updates to compensate in some way the limited access to the software code.
Myth 6. After a period of time I can transfer the project to my own server.
What happens when a project becomes successful? Usually this process is followed by traffic growth and the need for server power increase. Using the service of software provider will free you from the worries about this process. Otherwise it’s likely that you face server overloading and one day it can even go down resulting in the loss of money, clients, and respect.
Myth 7.If I have have total control over source code I will be able to install updates myself.
There is a common opinion that if you own the source code, you can hire a programmer who will easily add any functionality. But it is a mistake as one doesn’t take into account the complexity of working with third-party code. First of all you will need to explore it thoroughly, and often as a result of such amendments something breaks. This results again in time delays and high costs for repairs. As well as updates, all custom development measures should be made by those who originally developed this software.
All the myths tell the same thing – give professionals the opportunity to do what they really can do. You gain precious experience, time and ability to develop your project. See all the advantages, compare the prices to those offered by outsourcing companies, and think that the system is scalable and can grow with your project. Be wise, make the right choice!